But did you know that one in three couples now find love online?

In this fast-paced, social media-dependent world, we rely on the Internet for everything – from keeping in touch with old school friends and career networking to ordering takeaways and finding a cat-sitter for that weekend away.

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So online dating -- on a site, an app or three, or both -- is a no-brainer.

It expands your dating pool exponentially, opens you up to new experiences and people, and pretty much the entirety of the single (and some of the not-so-single) population is doing it. When I launched my business two and a half years ago, I had no idea what the response would be like, so I charged $20 for a complete makeover. This is your romantic life that we’re talking about.

It’s like tax season for accountants -- only I work on romantic relationships rather than relationships with the IRS (for good reason). The dream of summer is a distant twinkle in your eye.

But when you think about it, this spike makes total sense. And the blanket you’re under is big enough for two.

The stigma is gone -- and don’t listen to anyone who disagrees. Today, my clients zip their credit cards to the tune of anywhere around $100 to $500 (though I spill 144 pages of easy, actionable advice in my new book, for those on a budget). To be completely corny and completely honest, these sites and apps can help you find the most important person in your life -- and they all require some sort of profile (yes, even a series of photos counts).

That goal alone, though, can be paralyzing, giving even writers writers’ block and above all making the majority of profiles…let’s just say lacking the personality they so desperately need.

Keep your profile positive and you soon will be attracting all sorts of potential partners.

You’ve got your sweatpants on, ordered enough Thai for two but only for one, and there’s a bottle of open booze somewhere in the room -- you must be single on Valentine’s Day. And I’m probably doing the exact same thing, with one big difference: instead of crying my way through…er, I mean dry-eyed watching a cheesy romcom, I’ve got my computer open, and I’m working overtime.

J Do feel confident enough to change your profile text and photos often. Do be relatable, open-minded, and give people the benefit of the doubt.

Don’t fall in love with someone based on their profile.

Even if you do like “walking on the beach” or “drinking wine in front of a roaring fire” leave it out – everyone says that.